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Disappointments are everywhere. We get disappointed over major life events, or small everyday inconveniences. That’s easy. It makes a lot of sense to be disappointed in things or people. Being disappointed in many cases means that we had our hopes up that a specific favorable event was to occur, and then, contrary to our expectations, something wrong happens and we’re left to rue what we missed out on or what we were expecting. This helps give some of us the drive to try again and aim for perfect or near-perfect results the next time, so in a way we can say that disappointments give us an indirect incentive to improve on our situations. However, it’s well known that we don’t all experience disappointment in the same way. Where many people improve on their situation, others dwell on their disappointments. This causes some people to stay where they are in life, or possibly revert to old destructive habits. The diversity that we humans exhibit is fascinating, no two people are the same and, surely, no two people are disappointed in the exact same way. I really wonder if we can crack this code and understand why some people are more sensitive to certain events than others. Understanding this behavior and what causes it can help us find new ways to communicate, where vulnerable groups of people have a new way to be communicated with wherein the effect of the communication gives them an opportunity to improve on their disappointments rather than dwell on them.